What is Rice Bran?
When rice is polished, the outer layer is removed, and this brown skin, known as bran, is separated. In the past, rice bran was not used for human consumption, often treated as waste or fed to animals. Later, its richness in oil and nutrients was discovered, and it has since been widely used to extract oil through solvent extraction or cold-pressing methods. Rice bran cooking oil, rich in phytoceuticals, is gaining popularity in India, especially among health-conscious individuals. The major phytoceuticals in rice bran cooking oil, considered best for health, are γ-Oryzanol (Gamma Oryzanol), Phytosterols, Tocotrienols & Tocopherols, Polyphenols, and Squalene.
What are Phytoceuticals?
Phytoceuticals are natural compounds in plants that go beyond basic nutrition. They act like tiny health heroes, fighting inflammation, protecting your cells, and keeping your body strong. Rice bran oil is loaded with these goodies, making it a healthy cooking oil you’ll want in your kitchen.
Why Rice Bran Cooking Oil Is Considered Healthy in India
Rice Bran Oil fits both the health and cooking needs of the Indian kitchen. This healthy cooking oil has a high-smoke point, making it the perfect cooking oil for frying, sautéing, or baking. But this is not the only reason why rice bran cooking oil is gaining popularity in India – its health-enhancing properties matters. Rice bran cooking oil is rich in phytoceuticals – natural compounds known to boost health.
Health Benefits of Phytoceuticals Compounds in Rice Bran Oil
Here’s a simple look at the key phytoceuticals in rice bran oil and how they benefit you:
Gamma Oryzanol – The Heart Helper
Gamma Oryzanol is predominantly found in rice bran oil and is either absent or present in only trace amounts in other cooking oils. Studies confirm that γ-Oryzanol possesses heart-protective properties that help lower bad cholesterol (LDL) and boosts good cholesterol (HDL), thereby improving heart health. It also helps to neutralize free radicals and keeps your blood vessels flexible and healthy.
Phytosterols – Cholesterol Blockers
Phytosterols are plant-based compounds found naturally in rice bran oil that help lower cholesterol by blocking its absorption in the intestines, which encourages the body to remove extra cholesterol from the blood. A study reveals that daily consumption of 2.1 grams of plant sterol from rice bran oil reduced 5% of the total cholesterol and LDL cholesterol by 9%. (Source: ScienceDirect, Journal of Lipid Research, 2019)
Tocopherols & Tocotrienols – Vitamin E Boosters
Tocopherols and Tocotrienols are important phytoceuticals, belonging to the vitamin E family. These antioxidants help protect cells from damage, keeping your skin glowing, hair healthy, and immune system strong. Most oils offer only tocopherols but rice bran oil gives you both tocopherols and tocotrienols, making it a rare, phytoceutical-rich oil with superior antioxidant and healing power. These phytoceuticals may also protect your brain, lower cholesterol, and support long-term heart health.
Polyphenols – Inflammation Fighters
Rice bran oil contains natural polyphenols that possess strong antioxidant and anti-inflammatory properties, which help reduce inflammation. Polyphenols in rice bran oil help control inflammation linked to diabetes, reduce artery inflammation, improve blood flow, and may protect brain cells from oxidative stress associated with Alzheimer’s. These phytoceuticals in rice bran oil act like nature’s fire extinguisher — calming inflammation, protecting organs, and promoting overall wellness.
Squalene – Your Skin’s Best Friend
Squalene is a natural oily compound found in rice bran oil that acts as a powerful antioxidant and moisturizer, making it an important phytoceutical supporting overall health, especially skin health. Squalene is a lightweight oil that quickly absorbs into the skin without clogging pores, helping to hydrate and soften the skin by locking in moisture. It is also a natural antioxidant that protects skin cells from damage caused by free radicals such as UV rays, pollution, and stress. Additionally, squalene helps prevent premature skin aging, including wrinkles and fine lines.
Rice bran oil is packed with powerful phytoceuticals, making it one of India’s healthiest cooking oils. But not all brands are equal. Jivo Rice Bran Oil preserves these nutrients in their purest form, delivering nature’s best with every drop.
Why Jivo Rice Bran Oil Stands Out
When it comes to choosing a healthy cooking oil, Jivo Rice Bran Oil is a fantastic pick among the best cooking oils in India. Here’s what makes it special:
- Rich in Healthy Fats: Jivo Rice Bran Oil has a balanced mix of 42% monounsaturated fats (MUFA) and 34% polyunsaturated fats (PUFA) per 100g, which help maintain healthy cholesterol levels and support heart health. With only 24% saturated fat and zero cholesterol, it’s a smart choice for a balanced diet.
- Heart-Healthy Boost: Enriched with γ-oryzanol, Jivo Rice Bran Oil helps lower bad cholesterol, making it ideal for anyone aiming for a heart-friendly lifestyle.
- Packed with Antioxidants: Loaded with Vitamin E (tocopherols and tocotrienols), this oil fights free radicals, boosts immunity, and promotes overall well-being.
- Light and Neutral Flavour: Its mild taste enhances your dishes without overpowering them, perfect for curries, stir-fries, or even salads.
- Versatile for All Cooking: With a high smoke point, Jivo Rice Bran Oil is great for stir-frying, deep-frying, grilling, or baking. Whether you’re making parathas or snacks, it’s a kitchen essential.
Switch to Wellness with Jivo Rice Bran Oil
Health-enriching phytoceuticals like gamma oryzanol, phytosterols, and vitamin E make rice bran oil the ultimate cooking oil for your family — one that seals in wellness with every drop. Choosing high-quality oil from a reputed Indian cooking oil brand like Jivo Rice Bran Oil further ensures health and safety. Whether you’re cooking a curry or frying snacks, this healthy oil supports your heart, skin, and overall well-being.
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